Google is being taken to task for suggesting serials and cracks for software. Will be interesting to see how this case pans out:
A Belgian company has refiled a lawsuit over search terms offered by Google’s toolbar that it claims directs users to pirated software.
The suit, originally filed in February, was refiled Wednesday by ServersCheck BVBA, a small company that makes network monitoring software, over Google’s “Suggest” feature, included in the latest version of its search toolbar for Web browsers. When a user types in keywords for a sear (more…)
Check out this article:
“Oldversion.com, the evil-twin of sites such as VersionTracker.com or BetaNews.com. Where the latter two specialize in providing the latest, greatest versions of the programs we use on our PCs, Oldversion.com focuses on — well — old versions.”
“You won’t find copyrighted programs like Word or Excel, but you will find a plethora of outdated freeware, shareware and other titles.”
What the heck (more…)
I went back and had a look at the Yahoo Search Content Quality Guidelines the other day after Michael Campbell mentioned them in his ezine. They tell us that Yahoo wants to index:…..Original and unique content of genuine valuePages designed primarily for humans, with search engine considerations secondaryHyperlinks intended to help people find interesting, related […] (more…)
For years, BtoB email marketing has lived in the shadow of its larger sibling, BtoC email marketing. The volumes traditionally have been smaller, and the sales process usually more complex, so it can be tough to measure an ROI directly… (more…)
